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Jetzt neu als Broschurausgabe pr�sentiert dieses Buch die 20 beispielhaften Geschichten unternehmerischen Erfolges, die jeder gebildete Gesch�ftsmann einfach lesen mu�. Unb�ndiger Ehrgeiz, geniale F�hrungsgr��e, Gesch�ftemacherei und harte Arbeit - das sind die Zutaten f�r gesch�ftlichen Erfolg. Harvard-Journalist Dan Gross beschreibt mit jeder einzelnen Geschichte nicht n Jetzt neu als Broschurausgabe pr�sentiert dieses Buch die 20 beispielhaften Geschichten unternehmerischen Erfolges, die jeder gebildete Gesch�ftsmann einfach lesen mu�. Unb�ndiger Ehrgeiz, geniale F�hrungsgr��e, Gesch�ftemacherei und harte Arbeit - das sind die Zutaten f�r gesch�ftlichen Erfolg. Harvard-Journalist Dan Gross beschreibt mit jeder einzelnen Geschichte nicht nur die jeweilige Unternehmerpers�nlichkeit, sondern auch die dahinterstehende Gesellschaft, und zwar spannend und dramatisch, gespickt mit Weisheiten und geheimen Erfolgsrezepten. (10/97)


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Jetzt neu als Broschurausgabe pr�sentiert dieses Buch die 20 beispielhaften Geschichten unternehmerischen Erfolges, die jeder gebildete Gesch�ftsmann einfach lesen mu�. Unb�ndiger Ehrgeiz, geniale F�hrungsgr��e, Gesch�ftemacherei und harte Arbeit - das sind die Zutaten f�r gesch�ftlichen Erfolg. Harvard-Journalist Dan Gross beschreibt mit jeder einzelnen Geschichte nicht n Jetzt neu als Broschurausgabe pr�sentiert dieses Buch die 20 beispielhaften Geschichten unternehmerischen Erfolges, die jeder gebildete Gesch�ftsmann einfach lesen mu�. Unb�ndiger Ehrgeiz, geniale F�hrungsgr��e, Gesch�ftemacherei und harte Arbeit - das sind die Zutaten f�r gesch�ftlichen Erfolg. Harvard-Journalist Dan Gross beschreibt mit jeder einzelnen Geschichte nicht nur die jeweilige Unternehmerpers�nlichkeit, sondern auch die dahinterstehende Gesellschaft, und zwar spannend und dramatisch, gespickt mit Weisheiten und geheimen Erfolgsrezepten. (10/97)

30 review for Forbes® Greatest Business Stories of All Time

  1. 5 out of 5

    Arminius

    A great lesson can be learned by these stories. Almost every one of them had a vision and was told by the so-called experts of the day that their vision was impossible to accomplish or would not work. Just think of how many people’s dreams are crushed by some nominal expert. Fortunately, they did not listen. Learn about American Revolutionary War financier Robert Morris and McDonald’s founder Roy Kroc among others.

  2. 4 out of 5

    Vanya Prodanova

    Електронното издание на книгата е пълен боклук, който така дразни с лошото си форматиране, че нямам думи, освен някоя и друга нецензурна дума за некоректното отношение от страна на издателството спрямо читателите на е-четци. :/ Колкото до самата книга, историите се оказаха доста интересни и информативни. Като своеобразен урок по история, тъй като първият бизнес, който се разглежда, е от края на 18 век, а последният е от края на 20 век. Първите няколко истории, както и за някои по-познати за мен и Електронното издание на книгата е пълен боклук, който така дразни с лошото си форматиране, че нямам думи, освен някоя и друга нецензурна дума за некоректното отношение от страна на издателството спрямо читателите на е-четци. :/ Колкото до самата книга, историите се оказаха доста интересни и информативни. Като своеобразен урок по история, тъй като първият бизнес, който се разглежда, е от края на 18 век, а последният е от края на 20 век. Първите няколко истории, както и за някои по-познати за мен имена, ми бяха най-любопитни, тъй като имаше повече разказ, отколкото цифри и сложни за разбиране финансови операции. Определено ми беше интересно да прочета за толкова емблематични имена от света на бизнеса като Рокфелер, Морис, Дисни, Огилви, Гейтс и такива, които не бях ги чувала. В рамките на 400+ страници виждаш как се развива светът и неща, които сега приемаме за даденост, някога просто са били въодушевление в нечие съзнание.

  3. 4 out of 5

    Caroline

    these were very interesting stories, mostly about the beginnings of the successful companies that we today take for granted as having always been there (McDonalds, Ogilvy Advertising, Radio advertising, Disney, etc). They all are the product of an extremely motivated and passionate individual who oftentimes is rejected or unsuccessful until finally he/she makes it. This is a good lesson for anyone interested in entrepreneurship.

  4. 4 out of 5

    Henry Park

    Interesting stories (part true, part twisted by the media mogels I'm certain) but all great events in our american history. Starts before the war with the British. People don't realize the blood, sweat and deals that the US was founded on. Gives you a fresh new perspective on politics, globalization etc. Interesting stories (part true, part twisted by the media mogels I'm certain) but all great events in our american history. Starts before the war with the British. People don't realize the blood, sweat and deals that the US was founded on. Gives you a fresh new perspective on politics, globalization etc.

  5. 5 out of 5

    Ben Walker

    A great book to flip through at a library -- there are two page summaries about a few different American business peoples. I read the marketing guy (Ogilvy) and the AT&T/MCI clash (McGowan) and skimmed a couple others. The book felt a bit dated as of my 2014 reading, but those summaries are great because they give you a flavor of what the chapter is about.

  6. 4 out of 5

    Iliya Polihronov

    It's pretty much exactly what you expect from the book's title and cover. Does a fine job of compiling the short resume of great people with great business stores. One thing that surprised me pleasantly was the way they stories were ordered so you kind of get an idea how the US economy developed over time and what role these amazing people had in it. It's pretty much exactly what you expect from the book's title and cover. Does a fine job of compiling the short resume of great people with great business stores. One thing that surprised me pleasantly was the way they stories were ordered so you kind of get an idea how the US economy developed over time and what role these amazing people had in it.

  7. 5 out of 5

    John

    I enjoyed this book, but the only critiques is that a book full of many stories is sometimes difficult to finish as getting from one story to the next sometimes I have a bit of a block. Nonetheless, a pretty good read.

  8. 5 out of 5

    خليل بارودي

    دائمًا ما كنت أتسائل عن سرّ تفوّق بلاد العمّ سام الإقتصاديّ على مرّ العصور، كيف يمكن لدولةٍ ( ربع مليارية السكّان ) أن يسبق اقتصادها اقتصادَ دولٍ ملياريّة السكّان كالصّين والهند، أو بلدانٍ صناعيّة كأوروبا الغربية... إلخ هذا الكتاب أجابني على كلّ تلك الأسئلة.

  9. 4 out of 5

    Michael Vincent

    Many interesting stories, though older now and not great depth in these short versions. A good place to start concerning business history.

  10. 5 out of 5

    Faisal ElBeheiry

    كتاب لطيف عن قصة ٢٠ من رواد الأعمال في أمريكا.

  11. 5 out of 5

    Syndi

    I bought this book while browsing on Borders. First I was hesitate to buy it. Because the price is pretty expensive. But i decided to buy it anyway. This book is fairly interesting. It is a good reading for person who wants to have a quick summary or highlight of each of the company. Its a light reading.

  12. 4 out of 5

    Nathan

    I really enjoyed reading this book. Every time I finished one story I couldn't wait to get to the next one. Forbes does a good job at providing a brief background, the risks each of the entrepreneurs faced, and how they overcame those risks. While it is not a must-have, it is a fun read for anyone involved in business. I really enjoyed reading this book. Every time I finished one story I couldn't wait to get to the next one. Forbes does a good job at providing a brief background, the risks each of the entrepreneurs faced, and how they overcame those risks. While it is not a must-have, it is a fun read for anyone involved in business.

  13. 5 out of 5

    David

    Handy book for inspiration... with many great stories of ordinary folks who've made it in the business world. I enjoyed the stories as presented in concise chapters, so that one could start and complete a chapter (and a story) anytime (like during a short business flight) Handy book for inspiration... with many great stories of ordinary folks who've made it in the business world. I enjoyed the stories as presented in concise chapters, so that one could start and complete a chapter (and a story) anytime (like during a short business flight)

  14. 5 out of 5

    D G

    very interesting book

  15. 4 out of 5

    David

    from motley fool

  16. 4 out of 5

    Nipun

    its like a textbook Gives outline story of great businesses with some hints about personalities of owners and how they achieved success

  17. 5 out of 5

    Sandis Viksna

    Nice read but a bit too historic.

  18. 4 out of 5

    Marcos Moret

    Excellent collection of bite-sized pieces on US companies including McDonalds, Disney, and Wal-Mart - full of useful and memorable business insights.

  19. 4 out of 5

    Lori Grant

    A should-read book on entrepreneurial success stories for the knowledge worker or aspiring entrepreneur.

  20. 5 out of 5

    Subbu Chandrasekaran

    This book covers 50 remarkable business story since the dawn of American history. Each story is short, succinct and very well written . a must read if you are interested in business and biography..

  21. 4 out of 5

    Stan

    Very inspirational and motivational

  22. 5 out of 5

    Solari Wakabi

  23. 4 out of 5

    Jordan Cameron

  24. 5 out of 5

    Simon Mbangalukela

  25. 5 out of 5

    Justin Scarborough

  26. 5 out of 5

    Brent

  27. 5 out of 5

    Tanner Kinzler

  28. 5 out of 5

    Mario Sanchez

  29. 5 out of 5

    Lina

  30. 4 out of 5

    Denislav

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